We The North
The Toronto Raptors' rallying slogan, unveiled in April 2014 ahead of the playoffs. It grew into a citywide identity β Canada's only NBA team representing the whole country, not just the city.
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How it's used
This one's tied to Toronto's culture at large β sports, food or music that's become part of the city's identity.
βWe The North, no explanation needed.β
Where it comes from
Origin: Toronto Raptors marketing slogan, 2014. It's tied to Toronto's music and sports culture more than to a specific immigrant-language root β see our "from the block to global" section for how that side of Toronto slang spread.
Sources
This entry was compiled through general research into Toronto/GTA slang rather than one single citable source β see the full bibliography in SOURCES.md and the wider context in our history of Toronto slang.